> Z Gallerie Installs Gift RegistryWorks in all Store Locations
December 19, 2002
Z Gallerie, a unique lifestyle retailer specializing in furnishings and accessories for the home and office, had been evaluating the possibility of gift registry for their 47 stores to drive additional sales and take advantage of an ever-growing bridal/gift giving market.
MarCole's Gift RegistryWorks met their needs with a quick implementation, easy-to-use, fully integrated, reliable and modular system that will grow with them over time.
"We have seen a great increase in registries and registry sales since we have implemented MarCole's Gift RegistryWorks in September of this year", remarks Mike Zeiden, CFO of Z Gallerie. "MarCole's modular system has allowed us to quickly install the basics. It is fully integrated to our POS system and registrant's are adding items to their registries using a hand-held barcode scanner saving us both time and resources."
Since 1991 Marcole has been the undisputed leader in providing turnkey, proven gift registry and interactive systems that are flexible, modular and offer a multi-user solution for both in-store and Internet use.
MarCole's Gift RegistryWorks is a dynamic, scaleable, in-store and Internet application supporting a wide range of events and product categories such as wedding, baby, housewarming, birthday and wish-list registry systems. This e-commerce enabled application provides fully integrated "click and mortar" systems from either a single database or multiple distributed databases, features self-service or assisted interfaces, easy data entry, hand-held barcode scanners, extensive dynamic search capabilities with a fast and easy interface, and display high-quality images of registered items.
The multilingual system is platform independent and fully integrates with retailer systems for price, inventory and product information, credit card authorizations and order fulfillment. In addition, customer information and buying profiles are collected for evaluation and marketing purposes.
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